I’m Old Enough to Remember when Time Magazine’s Reader Base wasn’t Niche

One thing about online polls they are designed to draw hits to your website but apparently.  This is why Time Magazine has an annual poll of which word should be banned.

Unfortunately for them, they didn’t like the people being drawn to their website such polls

TIME apologizes for the execution of this poll; the word ‘feminist’ should not have been included in a list of words to ban. While we meant to invite debate about some ways the word was used this year, that nuance was lost, and we regret that its inclusion has become a distraction from the important debate over equality and justice.

–Nancy Gibbs

Or more accurate according to Time’s customer base which is apparently confined to the MSM and people who want to control the clothing decisions of scientists objected

One might think that in the magazine era you would want to grow your customer base of course if you kick potential new customers in the teeth their arne’t likely to come back.

Someone might want to send Ms. Gibbs & company a season or two of Ramsey’s Kitchen Nightmares to watch. If there is one thing that she could learn from it is this. Refusing to change for the sake of a shrinking customer base is a sure-fire way to see your business die.